Kubetcha kwa Facebook pa tsogolo la malo ochezera a pa intaneti kudzakhudza makompyuta apamaso apamwamba omwe adanenedweratu ndi katswiri wazopeka za sayansi.Koma pankhani ya "magalasi anzeru", kampaniyo sinafikebe.
Kampaniyo idalengeza Lachinayi magalasi amtengo wa $ 300 omwe adapangidwa mogwirizana ndi kampani ya eyewear EssilorLuxottica, kulola ovala kujambula zithunzi ndi makanema momwe amawonera.Palibe zowonetsera zapamwamba kapena zolumikizira za 5G - makamera awiri okha, maikolofoni, ndi oyankhula ena, zonse zomwe zimaphatikizidwa muzolemba zowuziridwa ndi Wayfarer.
Facebook imakhulupirira kuti kuvala microcomputer yokhala ndi kamera pankhope yathu kungakhale kosangalatsa tikamalumikizana ndi dziko lapansi komanso anthu otizungulira, ndikutilola kuti tilowe m'dziko lake lenileni.Koma zida ngati izi zidzakayikira kwambiri zachinsinsi chanu komanso zachinsinsi za omwe akuzungulirani.Zikuwonetsanso kukulirakulira kwa Facebook m'miyoyo yathu: mafoni athu am'manja, makompyuta, ndi zipinda zochezera sizokwanira.
Facebook si kampani yokhayo yaukadaulo yomwe ili ndi zokhumba zamagalasi anzeru, ndipo kuyesa koyambirira koyambirira sikunapambane.Google idayamba kugulitsa mtundu woyambirira wamutu wa Glass mu 2013, koma idalephera mwachangu ngati chinthu chotengera ogula - tsopano ndi chida chabizinesi ndi opanga mapulogalamu.Snap idayamba kugulitsa Zowonera ndi makamera mu 2016, koma idayenera kulemba pafupifupi $ 40 miliyoni chifukwa chosagulitsa.(Kunena zoona, zitsanzo zapambuyo pake zimawoneka kuti zikuyenda bwino.) M'zaka ziwiri zapitazi, Bose ndi Amazon onse adagwira ntchito ndi magalasi awo, ndipo aliyense wagwiritsa ntchito okamba omangidwa kuti aziimba nyimbo ndi ma podcasts.Mosiyana ndi izi, magalasi anzeru oyamba a Facebook omwe amatsata ogula samawoneka atsopano.
Ndakhala masiku angapo apitawa ndikuvala magalasi a Facebook ku New York, ndipo pang'onopang'ono ndinazindikira kuti chofunika kwambiri pa magalasiwa chingakhale chakuti iwo sali anzeru kwambiri.
Mukawawona mumsewu, simungathe kuwazindikira ngati magalasi anzeru.Anthu azitha kulipira zoonjezera pamitundu yosiyanasiyana yamafelemu komanso ngakhale magalasi omwe adalembedwa, koma ambiri omwe ndidagwiritsa ntchito sabata yatha amawoneka ngati magalasi adzuwa a Ray-Ban.
Kwa mbiri yake, Facebook ndi EssilorLuxottica amawonanso kuti amawoneka ngati magalasi a dzuwa-mikono imakhala yochuluka kwambiri kuposa nthawi zonse, ndipo masensa onse ndi zigawo zina zamkati zimatha kuikidwa, koma samamva kukhala ochuluka kapena osamasuka.Ngakhale zili bwino, ndi ma gramu ochepa okha olemera kuposa Wayfarers omwe mungakhale nawo kale.
Lingaliro lalikulu la Facebook apa ndikuti poyika chida chomwe chimatha kujambula zithunzi, kujambula makanema, ndikusewera nyimbo kumaso kwanu, mutha kukhala ndi nthawi yochulukirapo ndikuchepetsa nthawi yomwe mumakhala ndi foni yanu.Koma chodabwitsa, magalasi awa sali abwino kwenikweni pazinthu izi.
Tengani makamera a 5-megapixel pafupi ndi lens iliyonse monga chitsanzo - mukakhala kunja masana, amatha kujambula zithunzi zabwino, koma poyerekeza ndi zithunzi za 12-megapixel zomwe mafoni ambiri abwino amatha kutenga, zikuwoneka. Wotumbululuka ndipo osatha kugwira.Ndikhoza kunena chimodzimodzi za khalidwe la kanema.Zotsatira zake nthawi zambiri zimawoneka bwino kuti zitha kufalikira pa TikTok ndi Instagram, koma mutha kuwombera kanema wamasekondi 30 okha.Ndipo chifukwa kamera yolondola yokha ingajambule kanema-ndi kanema wamabwalo, zomwezo ndizoona-malo owoneka bwino omwe amawonekera mu mandala anu nthawi zambiri amakhala osalumikizana.
Facebook ikunena kuti zithunzi zonsezi zimasungidwa pamagalasi mpaka mutazitumiza ku pulogalamu ya Facebook View pa smartphone yanu, komwe mutha kuzisintha ndikuzitumiza kumalo ochezera a pa Intaneti omwe mungasankhe.Mapulogalamu a Facebook amakupatsirani njira zina zosinthira mafayilo, monga kuphatikizira magawo angapo kukhala "montage" yaing'ono, koma zida zomwe zimaperekedwa nthawi zina zimakhala zochepa kwambiri kuti zipange zotsatira zomwe mukufuna.
Njira yachangu kwambiri yoyambira kujambula kapena kujambula kanema ndikufikira ndikudina batani lakumanja kwa magalasi.Mukangoyamba kulanda dziko pamaso panu, anthu akuzungulirani adzadziwa, chifukwa cha kuwala koyera kowala komwe kumatulutsidwa pamene mukujambula.Malinga ndi Facebook, anthu azitha kuwona chizindikirocho kuchokera ku 25 mapazi kutali, ndipo mwachidziwitso, ngati akufuna, ali ndi mwayi wotuluka m'munda wanu wamasomphenya.
Koma izi zimatengera kumvetsetsa kwa mapangidwe a Facebook, omwe anthu ambiri alibe poyamba.(Pambuyo pa zonse, izi ndi zida za niche kwambiri.) Mawu anzeru: ngati muwona gawo la magalasi a wina likuwunikira, mutha kuwonekera muzolemba zanu zapa media.
Oyankhula ena ati?Chabwino, iwo sangakhoze kumiza phokoso ndi phokoso la magalimoto apansi panthaka, koma izo ziri zokondweretsa kuti zindisokoneze ine paulendo wautali.Amamvekanso mokweza kuti agwiritsidwe ntchito poyimba mafoni, ngakhale mukuyenera kuthana ndi manyazi osalankhula mokweza kwa aliyense.Pali vuto limodzi lokha: awa ndi olankhula panja, kotero ngati mutha kumva nyimbo zanu kapena munthu yemwe ali mbali ina ya foni, anthu enanso amatha kumva.(Ndiko kuti, ayenera kukhala pafupi kwambiri ndi inu kuti athe kumvetsera bwino.)
Dzanja lakumanja la magalasi silimva kukhudza, kotero mutha kuyigunda kuti mulumphe pakati pa nyimbo.Ndipo wothandizira mawu watsopano wa Facebook waphatikizidwa mu chimango, kotero mutha kuuza magalasi anu kuti atenge chithunzi kapena ayambe kujambula kanema.
Ine kubetcherana inu-kapena winawake amene mumamudziwa-akufuna kudziwa ngati kampani ngati Facebook kumvera inu kudzera maikolofoni foni yanu.Ndikutanthauza, kodi zotsatsa zomwe mumalandira zingamveke bwanji ngati zanu?
Yankho lenileni ndiloti makampaniwa safuna maikolofoni athu;machitidwe omwe timawapatsa ndiwokwanira kutipatsa zotsatsa.Koma ichi ndi chinthu chomwe muyenera kuvala pankhope panu, chomwe chinapangidwa ndi kampani yomwe ili ndi mbiri yayitali komanso yokayikitsa pachitetezo chachinsinsi, ndipo ili ndi maikolofoni mmenemo.Kodi Facebook ingayembekezere bwanji kuti wina agule izi, osasiya kuzivala kwa maola asanu kapena momwe zimatengera kukhetsa batire?
Kumlingo wina, yankho la kampani ndikuletsa magalasi anzeru kuti azichita mwanzeru kwambiri.Pankhani ya wothandizira mawu a Facebook, kampaniyo idaumirira kumvera mawu odzutsa "Hei, Facebook".Ngakhale zili choncho, mutha kufunsa zinthu zitatu zokha pambuyo pake: kujambula chithunzi, kujambula kanema, ndikusiya kujambula.Facebook iphunzitsa zanzeru zatsopano kwa omwe akupikisana nawo a Siri posachedwa, koma kuzimitsa zonsezi ndizosavuta ndipo zitha kukhala lingaliro labwino.
Kusadziwa dala kwa kampani sikumathera pamenepo.Mukajambula chithunzi ndi foni yam'manja yanu, malo omwe muli nawo amatha kuphatikizidwa pachithunzichi.Izi sizinganenedwe kwa ma Ray-Bans awa, chifukwa alibe GPS kapena mtundu wina uliwonse wazinthu zotsata malo.Ndidayang'ana metadata ya chithunzi chilichonse ndi makanema omwe ndidatenga, ndipo komwe ndidapezeka sikunawonekere.Facebook ikutsimikizira kuti sidzayang'ananso zithunzi ndi makanema anu omwe amasungidwa mu pulogalamu ya Facebook View kuti agwirizane ndi zotsatsa-izi zimachitika mukagawana media mwachindunji pa Facebook.
Kupatula pa smartphone yanu, magalasi awa sakudziwa momwe angagwiritsire ntchito bwino chilichonse.Facebook ikunena kuti ngakhale wina adziwe momwe angafikire mafayilo anu, amakhalabe obisika mpaka atasamutsidwa ku foni yanu-ndi foni yanu yokha.Kwa nerds ngati ine amene amakonda kutaya mavidiyowa pa kompyuta yanga kuti ndisinthidwe, izi ndizokhumudwitsa.Komabe, ndikumvetsetsa chifukwa chake: kulumikizana kochulukirapo kumatanthauza zofooka zambiri, ndipo Facebook siyingayike izi pamaso panu.
Kaya mbali zotetezazi ndi zokwanira kutonthoza aliyense ndi chisankho chaumwini.Ngati cholinga chachikulu cha CEO wa Facebook a Mark Zuckerberg ndikupanga magalasi amphamvu owoneka bwino kwa tonsefe, ndiye kuti sizingawopsyeze anthu mwachangu.
Nthawi yotumiza: Sep-14-2021